© VALIE EXPORT. Courtesy Galerie Thaddaeus Ropac.
Born Waltraud Lehner in Linz in 1940, VALIE EXPORT was inspired by the branding of Smart Export cigarettes to modify her nickname Walie alongside Export, thus exporting new ideas to new grounds. Written in capital letters, her own bold branding rejected the name of both her father and former husband, and catalysed one of the earliest waves of feminist art.
Against the backdrop of conservative Austria tainted by the aftermath of Nazism, the artist took a political stance from the start, making performances that were confrontational, but that rejected the violence that defined the work of the male-dominated Viennese Actionists, whose explicit performances involved bodily and animal mutilations, among other gruesome formats, in an attempt to radically deconstruct mainstream culture. In her early avantgarde performances and photographs, EXPORT used her body to confront the male gaze. In Action Pants: Genital Panic (1969), for instance, six silkscreen posters capture the artist seated barefoot and frizzy-maned, her jeans exposing her bare crotch and a machine gun resting in her hands defiantly, to match her gaze. A year earlier, the artist performed Genital Panic in an arthouse cinema in Vienna. Walking through the rows of seats with crotch on display, EXPORT asked viewers that they look at a 'real woman' instead of images of women on the screen. Through her body, EXPORT removed the screen and intercepted space to create 'expanded cinema', exploring media's parameters and dissemination. In 1968, Tap and Touch Cinema saw EXPORT walk the streets with a miniature Styrofoam 'movie theatre' attached to her chest, with a curtain in front and inviting passers-by to reach inside and touch her breasts. 'The tactile reception stands against the deception of voyeurism', the artist explained, to create an 'activation of the audience through new interpretation'.
Further reaching into space, EXPORT's series of 'Body Configurations' (1972) capture her contorted body in the urban environment, crouched against a wall or lying against the side of the curb while bold, graphic lines mirror her movement. In doing so, she renders the city's rigidity visible, accentuating its imposing structures. A series of the works are now on view at Galerie Thaddaeus Ropac in London for the artist's solo exhibition, The 1980 Venice Biennale Works (28 November 2019–25 January 2020), showing the artist's 1980 Venice Biennale presentation in its entirety for the first time in almost 40 years, including the imposing Gerburtenbett sculpture—a slanted, rusty-coloured bed of steel supporting a pair of severed white legs from which two thin red neon lights stream outwards. Behind the figure, a television plays a recording of a Catholic mass.
In this conversation, VALIE EXPORT discusses her formative works and the thinking behind them.
VE: The multimedia installation has not been reproduced; the works are originals that were shown at the Austrian Pavilion of the 1980 Venice Biennale. This installation was only shown at the 1980 Venice Biennale, not at any point afterwards, nor at any other location. It is very exciting to re-exhibit historical works of art, as they are seen with different eyes and taken up with different senses. They speak of a certain artistic period and of my artistic development, and they allow that moment to be in focus again.
VE: This 'drama' of self-realisation is embodied in the visitors'—or recipients'—perceptions, and how they connect this historical presentation with presentations of reality today.
VE: This poem is connected to my artistic practice and to the rules of society, for instance, 'I was afraid of the bombs that belonged to the state of England', or, 'I cried for my father, whose death belonged to the fatherland'. These are rules that one wants to fight, break, and rise up against. All the while, the voice belongs to me. Much later, in 2007, I gave a performance at the Venice Biennale, where I showed the voice as a body, titled, The voice as performance, act and body.
VE: Yes, I wrote scripts, alone and with others, but I was never an editor. I wanted to make art in space, as expanded cinema.
VE: Genital Panic was not violent—I walked through the rows of cinema chairs, but the visitors were afraid to see female genitals; to see the vulva and be too close to it. The fear of the vulva is present in mythology, where it is depicted devouring man. I don't know if this fear has changed.
VE: You describe my handling of the male gaze very well, and in short, it complies exactly with my intentions. Eros/ion challenges the male gaze, especially when the female body is used as a sign of context variations. One can dedicate oneself to the naked body in different variations combined with different materials, although not permitting voyeurism, unless one includes the desire to see the female body as a victim. In this case, the shards of glass represent a sacrificial mark, in which the female body is represented as violated, or a violating subject, that does not subordinate itself to the rules of the sociocultural gaze, but demonstrates the concept of the representation of human reality. Here, violating means to violate the rules and norms—inflicting wounds upon them in order to present fragments in different contexts. I believe this has led to a gain in bodywork.
VE: The publicness of the museum creates a broad, significant area of perception. The VALIE EXPORT Center has also developed its own distinctive structures to meet the demands of free scientific research, which go beyond the museum's space and expand it. I am very happy that my archive with its works and library is conducive to interdisciplinary research. The best thing is to subscribe to the newsletter: [email protected]. —[O]
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