Press Release
Melanie Smith ponders the nature-civilization clash in paintings and a video inspired by the Amazonian region.

Exhibition features the Fordlandia video, shot in an area purchased by United States industrialist Henry Ford in the 1920s, along the banks of the Tapajós River.

The British-born, Mexico City-based artist Melanie Smith showcases the development of her chromatic research work as she addresses the nature-civilization clash. The Fordlandia exhibition, set to run from November 18 to February 1, features a video and several paintings from her more current output.

Fordlandia, the video, takes its name from the 14,000-plus square meter area which Henry Ford (1863-1947), the United States automotive industrialist, purchased in the 1920s in Brazil’s Pará state, along the banks of the Tapajós River. Now a part of the Aveiro municipality, the area was then a city destined to thrive on rubber extraction for making tires for Ford’s cars, an alternative to latex extracted in Malaysia.

Due to culture clash between native workers and American executives, the barrenness ofthe soil and the foreigners’ inexperience in rubber tree farming, the venture proved a complete disaster. As a consequence, the area, which was supposed to become a thriving city, was left abandoned, the ruins of buildings gradually overrun by the dense vegetation.

In her pictorial research, whose primary focus is the use of color, Melanie Smith appropriates a gamut of shades of green and the forest emerges as a thick, sovereign mass, devoid of the conciliatory approach that drives current eco-friendly thinking. In Smith’s paintings, the forest does not yield to human whims; it is, first and foremost, a mammoth living organism.

The video opposes green tones and elements such as trucks, aged concrete and roads carved into the forest, which, instead of bowing down to man’s civilizing impulse, imposes itself in its power to resist and reintegrate. Being in the forest means letting go of culture’s totalitarian impulse in the constant struggle for adaptation between natural and urban characteristics.

Installation Views

About the Gallery

Founded in São Paulo in 1989, Galeria Nara Roesler is a leading Brazilian gallery dedicated to showing the work of contemporary Brazilian and international artists. The gallery established another branch in Rio de Janeiro in 2014, followed by its first international outpost in New York City in 2015.

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São Paulo Avenida Europa 655, JD Europa
Galeria Nara Roesler
Avenida Europa 655, JD Europa, São Paulo, Brazil
+55 112 039 5454
http://www.nararoesler.art

Opening hours
Mon - Fri, 10am - 6pm
Sat, 11am - 3pm
Book your visit via the link or by emailing agendamento@nararoesler.art
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