Press Release

Mendes Wood DM is proud to present its first solo show in Brussels by the Brazilian artist Adriano Costa. Comprised of drawing, sculpture and mixed media installations, the exhibition proposes to initiate visitors into the strange and wonderful universe of sign and signification that Costa inhabits – simultaneously outrageous, irreverent and funny, but also deeply moving, poetical and political.

The conceptual springboard for this exhibition is a cult 60s record by The Shaggs titled Philosophy of the World. Self-taught outsiders, the band was made up of three sisters who were reluctantly forced to play music by their father. By conventional standards, their record might be the worst record ever pressed on vinyl. With the sisters barely able to sing or play their instruments, the resulting group of songs is an out-of-time and out-of-tune cacophony. Mysteriously or perhaps miraculously, however, the sound is underpinned by lyrics whose raw, jittery simplicity and apparent childishness reveal strange and unexpected depths of feeling that slowly began to garner appreciation. Rockstar Frank Zappa had their music played on the radio, while legendary music critic and writer Lester Bangs called them “better than the Beatles”.

In many ways Adriano Costa’s work, which also conflates the ridiculous with the sublime, resonates with this bizarre story. He arranges together and transmutes jarring fragments of his own life, his own material and spiritual surroundings, everyday objects, into unexpectedly complex ideas and aesthetic combinations that follow a non-linear logic that is as unique to his own understanding of the world as The Shaggs’ approach to music-making was.

Despite the apparent chaos, the separate works and the show as a whole follow a coherent philosophy of the absurd. “Philosophy is traditionally rational but the works in the show are actually more dada than anything else. They are made from the most mundane and average things translated into sculpture. It’s contaminating high art with the mundane. It’s my own philosophy of the world. The rooms are filled with things that are useless,” the artist says. Indeed, there are machines that don’t work, underwear and bath towels stitched into wall-pieces, Cartier shoe bags stripped of meaning, and meat grinders blessed by South American shamans. “I always ping-pong between references, more than ever in this show,” claims Costa.

His work THE ODDS (2022), a silkscreen curtain emblazoned with the hyper-recognizable Balenciaga-font words “I WILL NOT BE DISAPPOINTED” reverses his approach to the artist-audience relationship. Usually, it is the hope of the audience to not be disappointed by an exhibition, and perhaps the Shaggs knew this when they innocently sang “You can never please anybody in this world.” Costa draws a parallel here: “I’m calling the audience to think with me. It’s like that song by the girls. It’s an invitation. I’m inviting them to my party.”

From the outrageous to the poetical, perhaps the breadth of feeling in Costa’s show can be summed up by two works in the exhibition that somehow bookend this carnival of oppositions. I WATCH TV YOU WATCH TV WE WATCH TV (2021) is a Minimalist-like installation of a single length of elastic band, the kind generally used in men’s underwear. Printed along its entirety is a series of seemingly disconnected words: COWBOY, PET LOVER, RAPPER, TESTICLE PHOTOGRAPHER, DELIGHTFUL ALCOHOLIC. Costa explains: “I was watching an 80s TV show in which one of the characters is asked what kind of ‘fancy activity’ they would like to do. I asked that same question to all my friends who work in the sex industry. Their answers are all on the tape. My favorite one is testicle photographer – it’s a very nice activity.” The humor in this work only temporarily conceals a more serious exercise that sees a marginalized, and certainly not-suitable-for-80s-television crowd, give their own ideas of what an ideal “fancy activity” might be.

VENTO (2022) is a sculpture made of fabric and straw that references Brazilian Orixá mythology. The figure of Obaluaê, a father-divinity within the Candomblé religious tradition, whose face was always hidden behind dense straw and fabric, was responsible for life and death. “I had to ask for permission from my Medium to make this sculpture,” Costa admonishes. “Obaluaê was an old man who was shy because his face was full of scars. One day he was swimming in the lake and suddenly a woman called Iansã, the most beautiful woman of the Orixá pantheon, approaches. She looks at him and suddenly sees his true beauty for the first time, and sees behind the mask. If you want to understand beauty you have to unfold it. To understand power, beauty, life and death, you have to unfold it.”

“When I make a show, I put myself in a fragile position, but I am also directing it. I think my work has this. Even when I’m working with metal or clothes etc. I am trying to mold something but at the same time putting all of my fragility in it,” Costa says. “It is definitely a mind-fuck. At least I hope so.”

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About the Artist

Provoking a tension between humour and political issues and exposing the nuances of cultural value systems over the object, Adriano Costa choreographed his works so that they achieve a kind of movement. They do not point a rule or define ideas, performing a sort of neutrality. The artist relates unlikely varieties of materials such as concrete, paper, bronze, cloth, wire, wood, among countless others and diverse formats and scales. He references periods in the history of Brazilian art-culture, suburban or elitist-not ignoring the influence of the North hemisphere on it.

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Also Exhibiting at Mendes Wood DM

About the Gallery
Mendes Wood DM was founded in 2010 by partners Felipe Dmab, Matthew Wood and Pedro Mendes with the intent to exhibit international and Brazilian artists in a context conducive to critical dialogue and cross-pollination. Central to the gallery’s program is a concern for regional difference and individuation while fostering cosmopolitanism and collaboration. Inspired by a belief that artistic practices broaden the scope of human agency and have the power to both touch and change the world, Mendes Wood DM cultivates a program premised on conceptualism, political resistance and intellectual rigour.

In 2017, Mendes Wood DM inaugurated its first North American exhibition space in New York with a series of two-person shows juxtaposing historical and contemporary material; including artists such as Lucas Arruda and On Kawara, Sonia Gomes and A.R. Penck.

In the same year, Mendes Wood DM expanded its European presence with a new gallery in Brussels founded in partnership with longtime friend and collaborator Carolyn Drake Kandiyoti. Located in a historic townhouse, the space lends itself to ambitious curatorial projects and monographic exhibitions, as well as welcoming artists and curators in residence. The residency is integral to the gallery project to establish a place for the active exchange, creation and reformulation of varying artistic narratives.
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Address
13 Rue des Sablons / Zavelstraat
Brussels
Belgium
Opening Hours
Tues - Sat, 11am - 7pm
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Brussels 13 Rue des Sablons / Zavelstraat
Mendes Wood DM
13 Rue des Sablons / Zavelstraat, Brussels, Belgium

Opening hours
Tues - Sat, 11am - 7pm
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