Press Release

In his second exhibition with Sadie Coles HQ, Jordan Wolfson presents a new installation consisting of multiple HYPERVSN 3D holographic displays. Arranged in a grid, these devices project a range of imagery developed by the artist to create a multipart digital mirage, alternately synchronised and syncopated. The exhibition also features a series of wall-mounted brass panels overlaid by snapshot photographs from Wolfson’s childhood. A concurrent installation of the works will be on view at David Zwirner, Paris, opening 6 February.

Throughout his career, Wolfson has examined the intersections between art, technology and the mass media, exploring the ways in which imagery and information are experienced and disseminated. Using CGI animation, facial-recognition software, virtual-reality headsets, and advanced animatronics, among other technologies, he has continuously challenged the individual’s relationship with the media and information systems.

In ARTISTS FRIENDS RACISTS, Wolfson continues to probe American culture and contemporary life through an eponymously titled work which utilises cutting-edge holographic display technology. Rapidly spinning fans have micro LEDs embedded in their blades, and these illuminate in a precise manner to create the illusion of imagery floating in space. The devices have primarily been marketed for commercial use-as a means of luring consumers and presenting brands and products in a visually dynamic and novel way.

Wolfson redeploys this high-tech allure in a formation of rapid-moving displays, throughout which images and themes recur and proliferate. The fans are programmed with animated characters, symbols and words-including a cartoon heart, a puppy, an imprisoned cat and other motifs, alongside various internet clips and photos. Thematically structuring the piece are a variety of animated words-including the titular ‘Artists’, ‘Friends’ and ‘Racists’-that drop repeatedly across the displays, appearing to crash to the ground like blocks of stone. At times, the underlying images appear innocuous-for instance, portraits of historical artists or scenes from Sesame Street-while others depict more overtly charged subjects such as police cars and 9/11 firefighters. Viewed within the space of the gallery, the sequence plays out like a choreographed dance or musical composition, with the imagery at times synchronised-multiple fans featuring the same projection-and at other times disjointed and incongruous. At once enigmatic, comical and disquieting, the presentation highlights how symbols, characters, and even language have achieved a life of their own in today’s advanced image economy, existing like spectres that float beyond the confines of the media and systems in which they circulate.

In a specially designed rotunda space, Wolfson has installed a series of new wall-mounted brass panels featuring UV substrate prints of photographs from his childhood. Standing in contrast to the immateriality and animation of the holographic displays, these icon-style objects form part of the artist’s ongoing series of sculptural wall-mounted objects. The oval brass panels allude variously to ancient metallurgy, classical and Byzantine sculpture, and the radiant, gilded surfaces of churches and altarpieces from the Middle Ages. Isolated like slide projections on the surface of the brass, the childhood snapshots attain a surreal aura while also being intimately linked to the artist’s own past, as much as to the universal experience of nostalgia mediated through photographic imagery.

Jordan Wolfson (b. 1980, New York) lives and works in Los Angeles. In 2003 he received his BFA in sculpture from the Rhode Island School of Design, Providence (RI). Solo exhibitions include Riverboat song, Moderna Museet, Stockholm (2019); (Female figure), The Broad, Los Angeles (2018); 360: Jordan Wolfson, Zabludowicz Collection, London (2018); Colored sculpture, Tate Modern, London (2018); Riverboat song, Schinkel Pavillon, Berlin (2018); TRUTH / LOVE and MANIC / LOVE, Stedelijk Museum, Amsterdam (2016 and 2017); Jordan Wolfson: Colored sculpture, LUMA Foundation, Arles (2016); Jordan Wolfson: Two Early Works, Cleveland Museum of Art, Cleveland (2015); Jordan Wolfson: Ecce Homo/le Poseur, organised by the Stedelijk Museum voor Actuele Kunst (S.M.A.K.), Ghent (2013); and Raspberry Poser, Chisenhale Gallery, London (2013) and Kunstsammlung Nordrhein-Westfalen, Düsseldorf (2011). Group exhibitions include Virtual Insanity, Kunsthalle Mainz, Mainz (2018); 2017 Whitney Biennial, Whitney Museum of American Art, New York (2017); World As Cartoon, Tate Britain, London (2017); Manifesta 10, State Hermitage Museum, St. Petersburg (2014); 6th Glasgow International (2014); and 14 Rooms, curated by Klaus Biesenbach and Hans Ulrich Obrist, Art Basel (2014). In 2009 he received the Cartier Award from the Frieze Foundation.

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About the Artist

Jordan Wolfson’s practice in the past ten years has included video, film, installation, performance, print and photography. Since 2009 he has focused on an ambitious series of animations that could be considered a trilogy, _Con Leche, _2009, _Animation Masks, _2011, and _Raspberry Poser, _2012. Presented here is Con Leche, in which an army of cartoon Diet Coke bottles filled with milk parade across an empty city (real-life footage of Detroit), slopping their contents as they stroll. Installed in a darkened space which recreates the immersive ‘black box’ of a picture house, the video brims with cinematic references: the bottles imply an homage to the dancing brooms of Disney’s Fantasia. Wolfson also injects elements of documentary, advertising and music video, exposing the stylistic foibles and formulae of each. The scopophilic focus on the milk bottles, initially suggestive of advertising, begins to evoke the roving camera of pornography. The soundtrack is likewise a hybrid which produces continual changes of ‘footing’: a female actor recites texts lifted from the internet, while Wolfson interrupts her with his own directions, adding distortion to the already distorted world presented and unravelled in Con Leche. Jordan Wolfson (b. 1980, New York) lives in New York and Berlin; he studied at the Rhode Island School of Design, Providence.

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Also Exhibiting at Sadie Coles HQ

About the Gallery

Founded in London in 1997 by Sadie Coles, Sadie Coles HQ is a contemporary art gallery that presents the work of over fifty established and emerging international artists.

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