baanai's career as an artist began in 2015 when he sent his portfolio to Rei Kawakubo of COMME des GARÇONS where his work was selected to be used for the brand's products. Since then, baanai's work has been featured by various brands and has had a series of successful solo exhibitions. Behind all this glamour, baanai has pursued his art with a relentless and honest approach. His works are created in his own unique style, in which he fills the entire canvas with a persistent repetition of letters, layer by layer, taking the viewer deeper and deeper into the work. In combination with the strong graffiti elements, the words echo the artist's wailing, and his works, despite being two-dimensional, constitute a space immediately conveying 'the rawness' of the artist.
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