HUBERTUS VON HOHENLOHE

b. 1959, Mexico
Hubertus von Hohenlohe Biography

Hubertus von Hohenlohe (b. 1959) is a multidisciplinary artist whose work spans photography, design, performance, and media. Born a Prince in the Hohenlohe-Langenburg family and educated in philosophy and economics at the University of Graz, Austria, Hohenlohe’s creative career defies easy categorisation, marked by a restless curiosity and an eye for the unexpected.

His career in photography began with album cover shoots for major international record labels including BMG, EMI, and Universal. From there, he developed a distinctive visual language that fuses street photography, pop aesthetics, and self-reflection, often inserting himself into urban scenes as a playful yet poignant observer of contemporary life.

Hohenlohe’s extensive list of solo exhibitions spans prestigious venues across Europe and the Americas, including the Belvedere Museum in Vienna (The Perfect Tourist, 2012), the National Museum of Hungary (Bhuda Pop Pest, 2011), Leika Galleries in Munich and Salzburg, and more recently, Fundación Cajasol in Seville (Fama Everybody, 2023) and Claustro de Bramante in Rome (Pop the City, 2023). His works have also been showcased in Marbella, Málaga, Düsseldorf, Chicago, Paris, Bratislava, Hamburg, and Aspen.

A true polymath, Hohenlohe has also made his mark in the worlds of fashion and design. As a designer for Kappa, he created the official sportswear for the Mexican Olympic team at the Winter Games in 2010, 2014, and 2022. His creative versatility led to collaborations with luxury and lifestyle brands such as Leica—who designed a custom camera model exclusively for him—and Jaeger-LeCoultre, for whom he created a personalised watch featuring one of his artworks. He also designed a signature luggage line for the Italian brand Mandarina Duck.

For a decade, Hohenlohe partnered with Red Bull as the presenter and creator of a multimedia program dedicated to art, lifestyle, and music. His long-standing collaboration with Leica, beginning in 2007, reflects his ongoing exploration of photographic innovation and narrative.

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